When a support base is extremely partisan or narrowly segmented appealing only to it can have serious long-term consequences. The 24/7 media that helped build support doesn’t go away. Over time message content will likely change with new information and evidence, and what works and what doesn’t will reach both the base and the American public at large.
- Trump made exaggerated promises to an important group of people who legitimately felt ignored by Washington. He gained their passionate support by over-promising. But what happens when industries that moved away do not come back? What happens when these people are not the ones that get the new jobs when they appear? What happens when Abolishing Obama-care does not result in much better healthcare at prices they can afford? Promising is one thing. Making workable promises is something else.
- Ultra-conservative republicans promised their voters and donors in narrowly formed ultra-conservative districts to “repeal and replace” Obama-care. But they grossly underestimated the general public’s response to only offering low-income people very minimal coverage “access.” Most people want better coverage that is affordable for everyone… as promised by President Trump to his base.
In today’s instant media environment appealing to a base is possible in the short-term. But messages about what works and what doesn’t will eventually come through to everyone, and exaggerated or false promises very likely will bring legislative failures.
It’s may be possible to campaign with narrow liberal or conservative ideas, but not to govern with them. Progress on problem-solving requires workable ideas on the table, mutual respect, good faith collaboration, and a willingness to compromise on some details. Implementation problems can be fixed later with experience. This is the way problems get solved in the real world.
Extreme conservative and liberal ideologues will always face the reality that persistent 24/7 media will ultimately reach everyone with messages about what is working and what isn’t. Learning the “what’s workable” lesson sooner rather than later could save a lot of people a lot of pain.