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Archive for May, 2018

I taught international communication in the UK during summers for almost 20 years. Truthfully, I found the Royals mostly amusing, much like watching a fairy tale live on TV. And many of the British academics I knew regarded them as very expensive relics. So I guess I was never sure of their cost-benefit.

But “Prince Harry the Maverick” might have actually pulled off something quite spectacular, and just when the world needs it most. My take is that we witnessed in this wedding a game-changing inclusive coming together of many cultures, not just a Royal marrying an American. I think it’s very likely that the Harry-Meghan partnership will go on to produce other events and projects that will put human rights back on the agenda with worldwide visibility and praise. No racism! No divisiveness! No arrogance! And no Trump.

What we witnessed Saturday was a blending of some of the pomp, pageantry ,and horse-drawn carriage Royal traditions, with a more contemporary less formal wedding ceremony staged in a more comfortable chapel. Surprising many, an African-American Episcopal Bishop from Chicago delivered a very lively and quite dramatic sermon… pleading for more love in the world and an end to hunger and poverty. But the Archbishop of Canterbury, the leader of the Church of England, administered the marriage vows in a more traditional tone. Contrasts continued, however, with a beautiful classical cello solo contrasted with a loud toe-tapping gospel music choir. When all was said and done I think most of this mixing of cultures and styles worked fine. Diana’s boys obviously had already worked their magic and the Royal family was far more ready for change than most of us realized.

So we now have a new mixed-race Royal who took off her American Hollywood makeup, exposed her natural freckles, and demonstrated that she was ready to quit her movie star job and join a full-time partnership with a different kind of Prince… a partnership with the real possibility of changing the world agenda. After all, she majored in both theater and international affairs at Northwestern University, and has already led many human rights projects in Africa and other places in the world. It’s obvious from her past volunteer projects that Meghan shares Harry’s passion for realistic world problem-solving.

So I am betting that Harry and Meghan have many more surprises up their sleeves. It should be really exciting to see what they do next. And you can be very sure the television cameras will follow wherever they go, and the news reports and tweets won’t be fake!

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Later, when you see the current president’s official portrait will you think builder, fixer, or wrecker?

When a president is mostly a wrecker:  Healthcare: Ends or reduces the current plan with no replacement. Regulations: Ends environmental regulations without continuing protections for public health. Ends investment and banking regulations without continuing economic crash protection. Taxes: Puts in place a program that further enriches wealthy individuals and businesses, but barely helps the middle class. Climate change: Ends international agreements, angers allies, and ignores scientific facts. Peace broker: Takes one side and then blames the resulting anger and violence on the other side. Financial disclosure: Refuses to do this, and then finds ways to use the office to expand personal wealth. Past leaders: Constantly destroys their credibility, and then puffs-up in pious self-congratulation.

When a president is a skilled fixer of flawed programs: Evaluates heath care programs and fixes the problems. Ends unnecessary environmental regulations but retains those essential for public health. Works to expand climate change research and cooperation around the world. Proposes ideas to improve trade agreements in order to strategically advance US interests. Builds on current nuclear containment agreements to further limit the possibilities of war. Explains what the administration is doing in a manner that clearly demonstrates a deep knowledge of public policy. Proudly stands on the shoulders of those who came before, references learning about both problems and possibilities from them, and proposes new and constructive ideas as next steps. Understands that viciously denouncing past leaders eliminates the possibility of building enough support to lead the entire country.

When a president is a visionary builder: Proposes new and innovative programs and project initiatives to advance the society as a whole. Designs government sponsored infrastructure projects to energize sagging economies. Writes civil rights protections into the law in order to strengthen and insure equal justice. Supports international watchdog organizations and provides resources and new ideas to help resolve difficult conflicts. Keeps promises without totally wrecking past accomplishments. Honestly explains why some promises cannot be kept instead of spreading lies. And talks about past leaders with gratitude for their service, and respect.

Are you happy with what we have now? If not, what are you doing about it?

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Who we are as Americans is made very clear in the Constitution. Who we are as individuals is the sum total of our deeds and our words! So when you think about it, what we have here now is a serious misalignment between our president and our constitution.

“The Donald” spoke at the NRA convention in Dallas this week and promised that no one will take away the second amendment as long as he is president. He also stated that he knows all Democrats and NRA critics will take it away if they get the chance. Honestly, I really don’t know a single person who advocates eliminating the second amendment.

The writers of the second amendment did so in the context of guns they had at the time and worries about militias. Years later, no one wants to take away that basic constitutional right to self-defense, to shoot targets for sport, and to hunt. But it’s also true that the constitution does not preclude the possibility that changes in society and weapon technology might suggest that a few adjustments are appropriate. Sadly today’s angry rhetoric is too polarizing to allow civilized conversation on the topic, and Trump’s NRA speech was certainly not designed for healing.

In fact, the president’s NRA speech was mostly a rambling campaign style laundry list of boasts and unexplained promises. It was vintage Trump… big boasts, few details, and no empathy. Recently all his speeches have become rallies that repeat the topics of his daily chaos-producing tweets and mind-changes with more self-praises and angry attacks. The NRA speech was no different.

The result is that those in Trump’s “base” take leaps of faith regarding his promises, while countless others plunge into a deep depression fearing that their future will be in country of hostile divisions and global isolation.

Those of us who have been engaged in branding our institutions, cities, or nations, always begin by asking: Who are we? It is a question that usually can be answered by reviewing founding missions. Once a founding mission is understood, clear guidelines for appropriate programs, projects, value statements, messages, and future goals, become apparent. It also becomes apparent what leadership qualities and values future visionaries must possess.

The basic values deeply embedded in the U.S. Constitution are simply individual freedom, equal opportunity, and justice for everyone. And in our country no one is above the law. Our goal, then, must be for all Americans to model those values at home and around the world… yes, including the president.

As James Comey calmly put it in one of his recent TV interviews: “Who we are is all we have.”

 

 

 

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We live in dangerous times. Just how critical is the U.S. role in maintaining world peace? Is it not likely that another world war will incinerate much of the planet? Is isolationism even an option any more? If the U.S. does not step up and lead the world with unifying ideas, then who will? And will we like the answer?

Here’s the problem. A “me first”stance in any communication creates division. It also creates division in world leadership. And when presidential rhetoric is embarrassingly self-congratulatory, the result can be a permanent barrier to any genuine collaboration. This is simply how communication works.

Allies will react defensively. They will eventually look for and find new collaborators. Lasting leadership requires win-win strategies. Liberty and justice for all are win-win ideas… as are individual freedom, equal opportunity, and world peace. But these are not compatible with ego-driven leadership.

The fact is that both institutions and nations share similar brand identity characteristics. Pride in association is the essential motivator. Win-win initiatives are basic to sustainable success. Unifying brands don’t just fall out of ego-driven heads. To endure, everything must be authentic.

Bottom line: The founding “idea of America” is authentic… and the world needs it now more than ever. But arrogance and isolationism have us neutralized, and any declared win with regard to North Korea will not mean we can sleep better.

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