When a major crisis occurs somewhere in the world, news organizations send their top reporters to cover it.
Ukraine is a good example. Many reporters feel it’s important have Ukraine on their resume.
This is called herding. The result is that other important news events often are underreported.
Competition, staffing problems, faulty polling research, are the ways herding can be explained.
Budget problems can cause news organizations to cut staff which usually limits their reporting capacity.
Herding therefore might explain why so many news organization predicted a major Republican “red wave.” As we all know, this predicted wave was much smaller than reported.
News media herding happens when an event somewhere in the world is powerful enough to compel the news media’s and the public’s attention.