When television was clearly the dominant medium, a revolutionary group generally declared victory by taking over the main television station. In this age of 24/7 cable and social media, however, the situation is far more complex.
For example, in the Middle East there still are literally hundreds of newspapers, magazines and journals. Foreign newspapers also maintain bureaus. So print clearly is still an influencing factor, especially locally. Adding satellite communication and digital media to the mix is changing the game, but the change is not yet complete. How you receive news in Cairo is therefore likely to be quite different from how you receive it in the U.S. It’s content and tone are going to be different as well.
In addition to many news publications, in “Arab spring” countries there are also government-owned and privately owned television organizations. There are countless foreign networks and press services, including CNN, BBC, Associated Press (AP), Independent Television News (ITN), Reuters, Agence France, Al Jazeera, Al Arabiya, and more. Freelancers also cover these hot spots and sell reports to local and foreign outlets, many of which are in the U.S. Most western-based media organizations are facing budget cuts and have fewer reporters in the field. Therefore, the landscape, and the nature and quality of coverage, is constantly changing.
For example, the major U.S. television networks and newspapers have reduced the number of their news bureau locations around the world, and so their coverage is mostly provided by a very few constantly traveling correspondents, independent news services, or freelancers. Thus, the remaining correspondents all tend to rush to the current hot spot (often referred to as “herding”), leaving many cities and entire regions of the world largely unreported.
Internet access varies, although we sometimes think everyone has it. For example, I am told that in Egypt only 21 percent of the population has access and that the actual literacy level of the population at large is quite low. So the reach and impact of websites, bloggers, and social media still remains a bit unclear. It therefore is assumed that Twitter and Facebook are used by smaller groups to stimulate on-the-street word-of-mouth, which in turn brings about demonstrations. In the final analysis, it seems word-of-mouth still remains the most effective medium, no matter how it is generated.
Fundamental questions become those of the “chicken and egg” variety: Does unrest due to unemployment, poverty, or government corruption inform media reporting, or does overly aggressive reporting bring about unrest? And once demonstrations begin, does television coverage primarily inform, or primarily over-dramatize? My analysis suggests that each unrest situation is different. Sometimes unrest comes first. Other times, it is media reporting.
Remaining questions for the news consumer: Do media organizations exercise adequate social responsiblity? Does competition for audience too often cause them to over dramatize? Can media become inappropriate participants in complex situations? What is the consumer’s role and responsibility?
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