It’s clear that Democrats will have to prove that the current president is incompetent. They got a great start on that last night. Michelle made that case, and Bernie made the best speech of his life.
But the campaign must also beware of too much drab. Looking too drab and sounding so has it’s limitations when developing a complete strategic communication initiative. And establishing the right tone can be a really tricky proposition.
In this election, Americans must also clearly see the light at the end of the tunnel. They must hear about a bold new vision for the future… and plans for how a new White House can be organized to make that a reality.
Admittedly, it’s a big communication challenge to accomplish both... make the gloom story clear, and at the same time show what the wonderful new day ahead will look like.
Maybe much of this will be accomplished by end of the week?
Larry D. Lauer 
I thought the first day of the convention did what it needed to do. Show unity. I am hoping the following days will show the light at the end of the tunnel. However that phase has a frightening history.